Stopping the Massacre of MQLs Going off the Cliff
I lead a small marketing team of 2. Our sales team depends 100% on leads from us (no Outbound calling). We were able to grow leads from 1/month to over 100/month through Inbound. And we find out that most of our MQLs are not being looked at! GRRRR. I haven't written a book, I'm not a consultant, I'm not at a company you've heard of. But I'm up for sharing my experiences as a small business inbound marketer, how I was able to stop the MQL massacre and build a loving sales/marketing relationship.