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OCTOBER 12-14, 2021 | ONLINE

2021 Agenda

Explore your online experience
Live sessions

Bright lights — brighter minds. Learn and get inspired by Spotlight and breakout sessions, all while interacting live with fellow attendees.

On demand

Experience INBOUND at your own pace. On demand content will be available to Powerhouse pass holders after the event.

Meetups

Our speakers aren’t the only ones with something to teach. Join Meetups to connect with peers so you can swap ideas and grow your network.

Agenda

EST
11:00 AM - 11:45 AM EST
45 min
Breakout
Sales
30 Virtual Selling Trends in 30 Minutes
Kim Orlesky
CEO, KO Advantage Group Ltd.
11:00 AM - 11:45 AM EST
45 min
Breakout
Marketing
No More Cookie Cutter Marketing
Alex Moore
Sr. Partner, Marketing & Technology, Stratagon, Inc.
EST
12:15 PM - 12:45 PM EST
30 min
Breakout
Marketing
AMA: Tips on Running Virtual & Hybrid Events With Jonathan Kazarian, CEO and Founder at Accelevents
Jonathan Kazarian
CEO, Founder, Accelevents
12:15 PM - 01:15 PM EST
60 min
Breakout
HubSpot Academy
Case Study: Making the Big Switch - The Blueprint To Adopting a New CRM Across Your Organization
Frank Loughan
Vice President, ARC
Kari Fairbanks
National Sales & Marketing Ops Manager, ARC
12:15 PM - 01:00 PM EST
45 min
Meetup
Meetup: HubSpot Solutions Partners Only: Networking for Business Executives & Owners
EST
12:30 PM - 01:00 PM EST
30 min
Breakout
Sales
AMA: Close Rate Best Practices With Eric Keiles, Chief Marketing Officer at Square 2 Marketing
Eric Keiles
Chief Marketing Officer, Square 2 Marketing
12:30 PM - 01:00 PM EST
30 min
Breakout
Customer Success
Why Working Remote Is More Toxic Than in Person: Lessons for Leaders in the Hybrid Workforce
Chris Savage
Founder, CEO, Wistia
John Lee Dumas
Founder, Entrepreneurs on Fire
EST
01:00 PM - 02:30 PM EST
90 min
Breakout
HubSpot Academy
Deep Dive Part 1: From Chaos to Calm - Cumulus Global's Move to HubSpot
Allen Falcon
CEO, Cumulus Global
Will Smith
HubSpot Onboarding Specialist, Manobyte
01:00 PM - 01:30 PM EST
30 min
Spotlight
The Start of Leaving a Legacy
Cynt Marshall
CEO, Dallas Mavericks
EST
01:15 PM - 02:15 PM EST
60 min
Breakout
Marketing
Killer SEO Strategies Through Product Design Methodology
Tony Verre
VP, eCommerce, The Integer Group
EST
01:30 PM - 02:30 PM EST
60 min
Breakout
Customer Success
Customer Education: A Must Have For Growth
Courtney Sembler
Sr. Manager, HubSpot Academy
Steve Cornwell
Founder, CEO, Northpass
EST
01:45 PM - 02:30 PM EST
45 min
Breakout
HubSpot Academy
Case Study: How Using a Full CRM Enables Teams and Drives Revenue Growth
Adriano Brito
Sr. Business System Analyst, Rock Content
João Dobbin
Sr. Manager, Business Operations, Rock Content
EST
02:00 PM - 02:30 PM EST
30 min
Breakout
Sales
AMA: How to Maximize Video In Sales With Tyler Lessard, Chief Video Strategist at Vidyard
Tyler Lessard
Chief Video Strategist, Vidyard
EST
02:30 PM - 03:30 PM EST
60 min
Spotlight
HubSpot Spotlight
Brian Halligan
Co-Founder, Executive Chairman, HubSpot
Dharmesh Shah
Co-Founder, CTO, HubSpot
Yamini Rangan
CEO, HubSpot
EST
03:30 PM - 04:30 PM EST
60 min
Breakout
HubSpot Academy
Case Study: How To Use Your HubSpot Data to Fuel Your ABM Campaigns
Randi Barshack
Chief Marketing Officer, RollWorks
03:30 PM - 04:30 PM EST
60 min
Breakout
Marketing
Creativity Thrives in Constraint: How Successful Brands Create Video Content
Carly Potock
Co-Founder, CEO, Canvas+Co
Charlene Tassinari
Co-Founder, CEO, Canvas+Co
03:30 PM - 04:00 PM EST
30 min
Breakout
Marketing
Google Ads Hacks | Tips & Tricks to High Performing Google Ads Campaigns for eCommerce and Lead Generation
Kasim Aslam
Founder, CEO, Solutions 8
EST
04:30 PM - 05:30 PM EST
60 min
Breakout
Marketing
Email Myths Busted! What's REALLY Working Now!
Jay Schwedelson
Founder, CEO, SubjectLine.com, Worldata
04:30 PM - 05:00 PM EST
30 min
Interactive
Interactive: A Marvelus Moment
Marta Kagan
Co-Founder, Marvelus
EST
05:00 PM - 05:30 PM EST
30 min
Breakout
Marketing
AMA: SEO, Leadership, and Career Building With Kevin Indig, Director of SEO at Shopify
Kevin Indig
Director, SEO, Shopify
05:00 PM - 05:45 PM EST
45 min
Meetup
Sponsored Meetup: For Marketers Wanting to Discuss ROI
EST
05:30 PM - 06:30 PM EST
60 min
Breakout
Customer Success
How To Build a Customer Operations Team That Will Enable Your CS Team To Scale
Phil O'Doherty
Director, CS Strategy & Operations, HubSpot
05:30 PM - 06:30 PM EST
60 min
Breakout
HubSpot Academy
Keep Inbound Leads Engaged With a Continuous Cycle of Lead Nurturing Workflows
Mike K. Tatum
Demand Gen Manager, Momentive
EST
06:00 PM - 07:30 PM EST
90 min
Breakout
Marketing
Deep Dive Part 1: Growing Your Marketing Strategy From Startup to Scale Up
Brandon Middleton
AWS Startups, Sr. Business Development Manager, Amazon Web Services
Daryle Whyte
Sales Manager, Startups, Amazon Web Services
06:00 PM - 07:00 PM EST
60 min
Breakout
Marketing
It’s Not Marketing. It’s Go-to-Market.
Sangram Vajre
Co-Founder, Chief Evangelist, Terminus
EST
06:30 PM - 07:00 PM EST
30 min
Book Club
Book Club with Melody Wilding
Melody Wilding, LMSW
Executive Coach, Human Behavior Expert, Author , Melody Wilding, LMSW
06:30 PM - 07:30 PM EST
60 min
Breakout
Sales
How To Grow From 5 to 50 Sales Executives Without Losing Productivity
Carolina Samsing
CEO, Nubox
EST
07:00 PM - 07:30 PM EST
30 min
Breakout
Customer Success
Community Building With Customers
Shana Sumers
Head of DI&B, Community Programs, HubSpot
07:00 PM - 07:30 PM EST
30 min
Spotlight
The Benefits of Curating Content to Your Audience
Dawn Ostroff
Chief Content & Advertising Business Officer, Spotify
EST
07:30 PM - 08:15 PM EST
45 min
Meetup
Meetup: Black @ INBOUND
EST
07:45 PM - 08:15 PM EST
30 min
Breakout
Marketing
Debate: The Epic Debate of Booking Demos - Long Live Forms! or All Hail Chatbots!?
Amanda Bagley
Growth Manager, Chili Piper
Ken "Magma" Marshall
Chief Growth Officer, Managing Partner, RevenueZen
EST
08:00 PM - 09:30 PM EST
90 min
Breakout
Marketing
Deep Dive Part 1: Wholly Shift: A New Conversation About Unconscious Bias & Discrimination
Eric M. Bailey
President, Bailey Strategic Innovation Group
08:00 PM - 09:00 PM EST
60 min
Breakout
Sales
Use the Third List to Gain More Sales and Become a Referral Seller
Lori Richardson
Founder, CEO, Score More Sales, Women Sales Pros
EST
08:15 PM - 09:15 PM EST
60 min
Breakout
HubSpot Academy
Case Study: De-mystifying the HubSpot Custom Report Builder
Jorie Munroe
Sr. Inbound Professor, HubSpot
EST
08:45 PM - 09:45 PM EST
60 min
Breakout
Customer Success
Breaking at a Billion: The Customer Success Investments HubSpot Made To Lay the Foundations for Future Growth
Jonathan Corbin
VP, Customer Success, HubSpot
08:45 PM - 09:45 PM EST
60 min
Breakout
Marketing
Grow Your Business Through Lead Value With Google
Courtney Dagher
Manager, Global Events, HubSpot
Neha Chadha
VP, Cross-Media Solutions, Google
EST
09:00 PM - 09:30 PM EST
30 min
Spotlight
Finding Your Inner Voice
Hasan Minhaj
Host and Creator, Patriot Act with Hasan Minhaj
EST
09:30 PM - 10:30 PM EST
60 min
Breakout
Sales
How to Drive Impact with Marketing Data and Analytics
Caitlin Clark-Zigmond
Director, Global Demand Center & Mid-Market Marketing, Intuit
EST
09:45 PM - 10:30 PM EST
45 min
Meetup
Meetup: Sales Reps and Managers
EST
10:00 PM - 10:45 PM EST
45 min
Breakout
HubSpot Academy
Mentorship and Advocacy in Black Business Leadership
Darryl Perkins
Co-Founder , Broccoli City Festival
Efua Obeng, Ph.D.
Associate Professor & Acting Dept. Chair, Marketing, Howard University
EST
10:15 PM - 10:45 PM EST
30 min
Breakout
Customer Success
AMA: Lessons Learned From HubSpot's 1:Many Leader, Celine Kimberly, Director of Customer Success at HubSpot
Celine Kimberly
Sr. Director, Customer Success, HubSpot
10:15 PM - 10:45 PM EST
30 min
Breakout
Marketing
Debate: The Great Debate - Contrarian v. Conventional Marketing
Afiya Addison
Global Program Manager, LinkedIn
Jon Lombardo
Global Lead, B2B Institute, LinkedIn
EST
11:00 AM - 11:45 AM EST
45 min
Breakout
Marketing
Building Brand Credibility & Visibility Through Link Building
Yael Miller
Content Group Manager, monday.com
Zoe Dayan
Sr. SEO Manager, monday.com
11:00 AM - 11:45 AM EST
45 min
Breakout
HubSpot Academy
Case Study: How Crunch Fitness Aligned Growth Across 385 Franchises With HubSpot’s Tools
Amita Balla
Regional Director of Sales, West Coast, Crunch Fitness
Haley Irwin
Director, Digital & Marketing Technology, Crunch Fitness
11:00 AM - 11:45 AM EST
45 min
Breakout
RevOps
The Right Way to Scale: Building a Theory of Business
Sam Jacobs
Founder, CEO, Pavilion
EST
11:15 AM - 11:45 AM EST
30 min
Breakout
Marketing
From Chef to Event Marketer - How "Identity Capital" Shaped My Approach
Nikki Sherin
Sr. Marketing Manager, Global Events, VMware
EST
12:15 PM - 01:00 PM EST
45 min
Breakout
RevOps
90 Days To Revolutionizing RevOps at Your Organization
Juli Durante
Director, RevOps Services, Impulse Creative
12:15 PM - 12:45 PM EST
30 min
Breakout
Marketing
Incrementality and Causality Are Easy To Prove
Gogi Gupta
Founder, CEO, Gupta Media
12:15 PM - 01:15 PM EST
60 min
Breakout
Sales
The Conversational Case: How to Script the Stories That Sell Ideas
Tamsen Webster
Founder, Chief Message Strategist, Find the Red Thread
EST
12:30 PM - 01:00 PM EST
30 min
Breakout
Marketing
Debate: It’s Up for Debate - Which Is More Effective: ABM or Content Marketing?
Hannah Shain
Director, Marketing, SmartBug Media
Molly Rigatti
Manager, Inbound Marketing, SmartBug Media
EST
01:00 PM - 01:30 PM EST
30 min
Spotlight
Breaking Into Uncharted Territory
Tristan Walker
Founder, CEO, Walker & Company Brands
01:00 PM - 02:30 PM EST
90 min
Breakout
HubSpot Academy
Deep Dive Part 2: From Chaos to Calm: Cumulus Global's Move to HubSpot
Allen Falcon
CEO, Cumulus Global
Will Smith
HubSpot Onboarding Specialist, Manobyte
01:00 PM - 01:45 PM EST
45 min
Meetup
Meetup: HubSpot Solutions Partners Only: Networking for Service Professionals and Teams
01:00 PM - 02:00 PM EST
60 min
Breakout
Customer Success
​​Music To Scale Customer Engagement: The Pitch Perfect Framework
Scott K. Wilder
Director, Customer Engagement & Community, HubSpot
EST
01:15 PM - 02:15 PM EST
60 min
Breakout
Marketing
How B2B Brands Grow: Great Marketing Drives Sustainable Growth for Companies
Jon Lombardo
Global Lead, B2B Institute, LinkedIn
Ty Heath
Director, B2B Institute, LinkedIn
EST
01:30 PM - 02:30 PM EST
60 min
Breakout
HubSpot Academy
Case Study: Delivering a More Connected Customer Experience With Payments
Brad Greene
VP, Commerce & Payments, HubSpot
Jeanne DeWitt Grosser
Head of Revenue & Growth, Americas, Stripe
EST
02:00 PM - 02:30 PM EST
30 min
Breakout
Sales
Want More Reliable Sales Results? Use Systems Thinking...
Ken "Magma" Marshall
Chief Growth Officer, Managing Partner, RevenueZen
Will Barron
Managing Director, Salesman.org
EST
02:30 PM - 03:00 PM EST
30 min
Breakout
Customer Success
AMA: Keep Your Best Clients Happy With Karl Sakas, Agency Consultant at Sakas & Company
Karl Sakas
Agency Consultant, Sakas & Company
EST
03:15 PM - 03:45 PM EST
30 min
Breakout
Marketing
AMA: Future of RevOps With Jen Spencer, Chief Revenue Officer at SmartBug Media
Jen Spencer
Chief Revenue Officer, SmartBug Media
03:15 PM - 03:45 PM EST
30 min
Breakout
Sales
Suit Up Superheroes! How AI Supercharges Revenue Teams
Jim Kaskade
CEO, Conversica
EST
03:30 PM - 04:30 PM EST
60 min
Breakout
HubSpot Academy
Case Study: Generating Leads With HubSpot and Google
Aly Hammonds
Americas Product Lead, Advanced Measurement, Google
Courtney Dagher
Manager, Global Events, HubSpot
EST
03:45 PM - 04:30 PM EST
45 min
Meetup
Sponsored Meetup: For Event Planners & Marketers Wanting To Discuss the Future of the Events Industry Hosted by Socio
EST
04:00 PM - 04:30 PM EST
30 min
Spotlight
Social Responsibility at Scale
Sarah Paiji Yoo
Co-Founder, CEO, Blueland
EST
04:15 PM - 05:15 PM EST
60 min
Breakout
RevOps
A Crash Course on RevOps
Alison Elworthy
EVP, RevOps, HubSpot
Maggie Butler
Builder, Marketing Team Manager, HubSpot
EST
04:30 PM - 05:00 PM EST
30 min
Breakout
Marketing
Debate: LinkedIn Organic v. LinkedIn Ads
AJ Wilcox
CEO, Host, B2Linked.com, LinkedIn Ads Show
Judi Fox
LinkedIn Business Accelerator, Judi Fox Consulting
04:30 PM - 05:30 PM EST
60 min
Breakout
Customer Success
Using Behavioral Science To Improve Customer Success
Andrea Belk Olson
Behavioral Scientist, Pragmadik, University of Iowa
EST
05:00 PM - 05:30 PM EST
30 min
Spotlight
The Power of Growing Pains
Kelly Watkins
CEO, Abstract
EST
05:15 PM - 06:00 PM EST
45 min
Meetup
Sponsored Meetup: For Start-up Developers Wanting to Discuss AI and ML
EST
05:30 PM - 06:00 PM EST
30 min
Breakout
Sales
Using Metaphors for Storytelling Success
Genein Letford, M.Ed
Chief Creative Officer, InterCreative Strategies, LLC
EST
05:45 PM - 06:15 PM EST
30 min
Breakout
Marketing
Debate: Content Marketing Clash - Video v. Podcasting for Engagement
Chris Savage
Founder, CEO, Wistia
Colin Dinnie
Customer Happiness, Wistia
05:45 PM - 06:45 PM EST
60 min
Breakout
HubSpot Academy
Near Death Accidents, Hitting $1B ARR, & Selling Like the Grateful Dead
Brian Halligan
Co-Founder, Executive Chairman, HubSpot
Sam Parr
Founder, Host, The Hustle, My First Million
EST
06:00 PM - 07:30 PM EST
90 min
Breakout
Marketing
Deep Dive Part 2: Growing Your Marketing Strategy From Startup To Scale Up
Brandon Middleton
AWS Startups, Sr. Business Development Manager, Amazon Web Services
Daryle Whyte
Sales Manager, Startups, Amazon Web Services
06:00 PM - 07:00 PM EST
60 min
Breakout
Customer Success
Designing Inclusive Digital Content
Alisa Smith
Accessibility Evangelist, AudioEye, Inc.
06:00 PM - 07:00 PM EST
60 min
Breakout
RevOps
Rise of the RevOps Developer
Connor Jeffers
CEO, Solutions Architect , Aptitude 8
EST
06:45 PM - 07:30 PM EST
45 min
Breakout
Marketing
Trusted Content: 7 Steps to Becoming the Most Trusted Voice in Your Space
Marcus Sheridan
Author, Professional Speaker, IMPACT
EST
07:15 PM - 08:15 PM EST
60 min
Breakout
Sales
The Secrets to Sales Manager Success
Bill Bartlett
Head of Sales Management, Sandler
EST
07:30 PM - 08:00 PM EST
30 min
Breakout
Customer Success
Debate: Is NPS Thriving or Dying?
Heidi Lasker
VP, Customer Success, Bynder
Michelle Boornazian
Director, Marketing, Noteable
07:30 PM - 08:15 PM EST
45 min
Meetup
Sponsored Meetup: Startup Founders & Leaders, Powered by Dell for Entrepreneurs
EST
07:45 PM - 08:15 PM EST
30 min
Breakout
Marketing
Debate: What’s More Important & WHY - Email Subject Line v. Email Content
Courtney Dagher
Manager, Global Events, HubSpot
Jay Schwedelson
Founder, CEO, SubjectLine.com, Worldata
07:45 PM - 08:45 PM EST
60 min
Breakout
Marketing
How B2B Marketers Are Using Inbound and ABM To Drive Growth and Move Upmarket
Devon Watts
Sr. Director, Corporate Marketing, RollWorks
EST
08:00 PM - 09:30 PM EST
90 min
Breakout
Customer Success
Deep Dive Part 1: Building a Customer Success Strategy That Maximizes Net Dollar Retention
Ross Fulton
Founder, CEO, Valuize
08:00 PM - 09:30 PM EST
90 min
Breakout
Marketing
Deep Dive Part 2: Wholly Shift: A New Conversation About Unconscious Bias & Discrimination
Eric M. Bailey
President, Bailey Strategic Innovation Group
08:00 PM - 08:30 PM EST
30 min
Interactive
Interactive: Move with Boston Ballet 
Viktorina Kapitonova
Principal Dancer, Boston Ballet
08:00 PM - 09:00 PM EST
60 min
Breakout
RevOps
RevOps in Real Life: A Case Study, With Operations Hub
Kyle Jepson
Sr. Inbound Professor, HubSpot
Mary Grothe
CEO, House of Revenue
EST
08:30 PM - 09:30 PM EST
60 min
Breakout
HubSpot Academy
Case Study: Power Your Sales Engine: Successfully Scale Your Remote Sales Team From 0 to 100
Chris Timol
President, COO, PuzzleHR
Nate Gilmore
Chief Revenue Officer, PandaDoc
EST
08:45 PM - 09:45 PM EST
60 min
Breakout
Customer Success
The Money Is In Your Existing Customers!
Steph Hermanson
Chief Revenue Officer, Atomic Revenue
08:45 PM - 09:15 PM EST
30 min
Breakout
Sales
You're Getting Warmer... Using Content in the Sales Process Like a Pro!
Dani Buckley
VP, General Manager, LeadG2 by The Center for Sales Strategy
EST
09:00 PM - 09:30 PM EST
30 min
Spotlight
Drawing Ambition Out of Yourself and Others
Spike Lee
Writer and Filmmaker , 40 Acres and a Mule Filmworks
EST
09:45 PM - 10:45 PM EST
60 min
Breakout
Marketing
Transitioning To Content Marketing 2.0 With Video Podcasting
Andrew Hong
Co-Founder, CEO, Tobe Agency
EST
10:00 PM - 10:45 PM EST
45 min
Breakout
RevOps
RevOps + Moneyball: The Rise of the Strategic Technician
Matt Bolian
Co-Founder, Head of Growth, RevPartners
EST
10:15 PM - 10:45 PM EST
30 min
Breakout
Customer Success
Debate: Should Brands Focus On Content or Community First?
Con Cirillo
Head of Customer Experience, Carro
Kristen LaFrance
Director of Community, Repeat
10:15 PM - 10:45 PM EST
30 min
Breakout
Sales
Texting v. Email for Sales: When and How To Use Each Channel
Amit Kulkarni
Co-Founder, CEO, Heymarket
EST
11:00 AM - 11:30 AM EST
30 min
Breakout
Marketing
Equitable Event Experiences as a Winning Strategy
Roberto Ortiz
Co-Founder, CEO, Welcome
11:00 AM - 11:45 AM EST
45 min
Breakout
Sales
Sales Will Return To Normal - Don't Let Your Reps Revert Back to Old, Bad Habits
Joshua Curcio
COO, Partner, protocol 80, Inc.
EST
12:00 PM - 01:00 PM EST
60 min
Breakout
Marketing
Purpose-Driven SEO: A Modern SEO Strategy That Any Brand Can Deploy In 2022
Dale Bertrand
President, Fire&Spark
12:00 PM - 12:30 PM EST
30 min
Breakout
Customer Success
Sitting on the Same Side of the Table: A Practical Guide To Speaking Persuasively
Molly Gilson
Customer Support Manager, HubSpot
EST
12:15 PM - 01:15 PM EST
60 min
Breakout
HubSpot Academy
Case Study: The Cayman Islands COVID-19 Website - Turning Clicks Into Changes in Behavior
Amy Hayward
Digital Marketing Manager, Cayman Islands Government
12:15 PM - 01:00 PM EST
45 min
Meetup
Meetup: Recent Grads
EST
01:00 PM - 02:00 PM EST
60 min
Breakout
Customer Success
Customer-Centric Content: Content Marketing and Customer Success Together At Last
Tess Needham
Content Marketing Lead, WordPress VIP
01:00 PM - 02:00 PM EST
60 min
Breakout
Customer Success
Supercharge Your Inbound Marketing and Sales With Customer Voice Content
Jeff Ernst
Co-Founder, CEO, SlapFive
01:00 PM - 01:30 PM EST
30 min
Spotlight
What It Takes to Be a Good Digital Citizen
Michelle Zatlyn
Co-Founder, President & COO, Cloudflare
EST
01:30 PM - 02:00 PM EST
30 min
Breakout
Marketing
AMA: ABM Tactics & Strategies With Justin Keller, VP of Marketing at Terminus
Justin Keller
VP, Marketing, Terminus
EST
01:45 PM - 02:15 PM EST
30 min
Breakout
HubSpot Academy
AMA: HubSpot Portal Maintenance With Gem Rugg-Gunn, HubSpot Platform Consultant at BabelQuest
Gem Rugg-Gunn
HubSpot Platform Consultant, BabelQuest
EST
02:30 PM - 03:30 PM EST
60 min
Breakout
Customer Success
4 Ways To Use Personal Experience to Delight and Ignite Your Advocates
Nina Butler
Director, Event Experience, Alyce
02:30 PM - 03:30 PM EST
60 min
Breakout
Marketing
5 Essential Tips From a LinkedIn Ads Expert
Amanda Green
Agency & Channel Education Lead, LinkedIn
Kaitlin Bellay
Head of Channel Marketing, LinkedIn
02:30 PM - 03:00 PM EST
30 min
Breakout
Marketing
Debate: Where to Start - Content Creation for SEO First or For Sales?
Franco Valentino
Founder, CEO, Narrative SEO
George B. Thomas
Inbound Evangelist, Impulse Creative
02:30 PM - 03:00 PM EST
30 min
Spotlight
The Secret Ingredient to Turning Your Passion into a Business
David Chang
Chef and Founder, Momofuku
EST
02:45 PM - 03:45 PM EST
60 min
Breakout
HubSpot Academy
7 Fundamentals of a Strong ABM Strategy With HubSpot
Tiphaine Amblard
Inbound Professor, HubSpot
EST
03:30 PM - 04:15 PM EST
45 min
Meetup
Meetup: Customer Success
EST
04:00 PM - 04:30 PM EST
30 min
Spotlight
Data Trends of the Future
Denise Persson
Chief Marketing Officer, Snowflake
04:00 PM - 04:30 PM EST
30 min
Breakout
Sales
How to Close 6-Figure Deals With Team Selling
Devin Reed
Head of Content Strategy, Gong
EST
04:15 PM - 05:15 PM EST
60 min
Breakout
HubSpot Academy
Case Study: Convert Your Data Into Dollars - A New Framework for Driving Revenue Performance
Eva Shah
Lead Data Scientist, SaasWorks
Michael Garris
Sr. Growth Strategist, New Breed
04:15 PM - 04:45 PM EST
30 min
Breakout
Marketing
Debate: Hiring More BLNA VCs to Fund BLNA-Led Startups v. Encouraging More BLNA Angel Investors to Fund BLNA-Led Startups
Chris Bennett
Co-Founder, CEO, Wonderschool
Jerrod Hill
Sr. Manager, VC Business Development , Amazon Web Services
EST
04:30 PM - 05:00 PM EST
30 min
Interactive
Interactive: Cooking with Assembly
Chef Philip Speer
Chef, Assembly
04:30 PM - 05:15 PM EST
45 min
Meetup
Meetup: Women in Leadership
EST
05:00 PM - 05:30 PM EST
30 min
Spotlight
5G and the Tech Revolution
Don McGuire
Chief Marketing Officer, Qualcomm, Incorporated
05:00 PM - 05:30 PM EST
30 min
Breakout
Sales
AMA: Is Email Really Worth It? With Chris Barnett, Founder at Barnett Strategies
Chris Barnett
Founder, Barnett Strategies
EST
05:30 PM - 06:00 PM EST
30 min
Breakout
Customer Success
Creating CS and Sales Alignment in Scaling Companies
Phil McHugh
Director, Customer Success, HubSpot
05:30 PM - 06:30 PM EST
60 min
Breakout
Marketing
The Work You Don’t See: How Operations Professionals Fight the Fires, Clean the Data, and Work To Keep Things Running
Lindsay Rothlisberger
Sr. Manager, Marketing Ops & Email , Zapier
05:30 PM - 06:00 PM EST
30 min
Breakout
Marketing
Why Marketers Need to Listen to Black Voices
Benjamin Shapiro
Producer, Host, MarTech Podcast
Efua Obeng, Ph.D.
Associate Professor & Acting Dept. Chair, Marketing, Howard University
EST
05:45 PM - 06:45 PM EST
60 min
Breakout
HubSpot Academy
Case Study: How Handled Aligned Teams and Delivered an Amazing Customer Experience With HubSpot’s Full CRM Platform
Seth Waite
Chief Experience Officer, United Van Lines & Mayflower Transit
EST
06:00 PM - 07:00 PM EST
60 min
Breakout
Sales
Accelerating Your Sales Cycle With DocuSign
Scott Harrison
Sr. Director, Business Development, DocuSign
EST
07:00 PM - 07:30 PM EST
30 min
Book Club
Book Club with Tsedal Neeley
Courtney Dagher
Manager, Global Events, HubSpot
Tsedal Neeley
Naylor Fitzhugh Professor of Business Administration, Harvard Business School
07:00 PM - 07:45 PM EST
45 min
Breakout
Sales
Future Unicorn Paths to Growth
Mark Tanner
Co-Founder, COO, Qwilr
Samir Smajic
CEO, GetAccept
07:00 PM - 08:00 PM EST
60 min
Breakout
Customer Success
How To Build Closeness Through Shared Experiences
Anthony Kennada
Chief Marketing Officer, Hopin
EST
07:15 PM - 07:45 PM EST
30 min
Breakout
Marketing
AMA: Raising The Bar with DE&I Insights for Marketing Teams, With Modupé Congleton, Head of Inclusion, Diversity, and Equity, Sales and Marketing at Amazon Web Services
Modupé Congleton
Director of Inclusion, Diversity & Equity, Sales & Marketing, Amazon Web Services
07:15 PM - 08:00 PM EST
45 min
Meetup
Meetup: HubSpot Solutions Partners Only: Networking for Sales Professionals and Teams
EST
07:30 PM - 08:00 PM EST
30 min
Spotlight
Inclusivity is Not Exclusive
Judith Heumann
Author, Disability Rights Activist
EST
07:45 PM - 08:15 PM EST
30 min
Breakout
Sales
AMA: Sales Training In 2021 With Carole Mahoney, Founder at Unbound Growth
Carole Mahoney
Founder, Unbound Growth
EST
08:00 PM - 09:30 PM EST
90 min
Breakout
Customer Success
Deep Dive Part 2: Building a Customer Success Strategy That Maximizes Net Dollar Retention
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Founder, CEO, Valuize
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Breakout
HubSpot Academy
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John Lee Dumas
Founder, Entrepreneurs on Fire
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08:30 PM - 09:30 PM EST
60 min
Breakout
HubSpot Academy
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Diana Zalaquett
Principal Channel Account Consultant, HubSpot
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Breakout
Marketing
How To Scale Thought Leadership
Ashley Faus
Content Strategy Lead, Atlassian
EST
09:00 PM - 09:30 PM EST
30 min
Breakout
Marketing
3 Tried-And-Proven ABM Plays for Small Teams
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Sr. Director, Demand Generation, RollWorks
EST
09:30 PM - 10:10 PM EST
40 min
Spotlight
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Oprah Winfrey
Global Media Leader, Harpo Productions
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